8th Music Cities Convention to be Held in Chengdu

Authors: Go Chengdu


The 8th Music Cities Convention is due to take place here in Chengdu on April 11-12.
The Music Cities Convention was initiated by the Sound Diplomacy, a leading consultancy helping governments and businesses achieve their social, cultural and economic goals, using music as a tool. As the largest and most extensive global gathering on the topic of Music Cities, it has been held seven times across Europe, North America and Australasia, bringing together 1500+ attendees from over 240 cities in 40 countries.
8th Music Cities Convention
According to Mr. Zheng Gang, president of the executive committee of the 8th Music Cities Convention, the event will see the presence of government officials and professionals from the music companies, hi-tech corporations, academic institutions and investors in the cultural and creative industries, as well as music practitioners of the Music Cities. Focusing on the relationship between music and city, it is expected to explore and discuss some hot-button topics, ranging from how the music industry affects urban development and improves the quality of people's life, to how to build music brands and develop tourism.
Since 2016, Chengdu has been witnessing the emergence of a plenty of music parks and brands as well as venues for performing arts in the city. It hosts more than 1,000 music performances and shows each year. Last year, the local music market generated a gross revenue of RMB39.79 billion, 21.69% higher than the prior year.
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